Making Your Website Work for You
Think of your website as a virtual shop front. You want the window cleaned and clear signage advertising your services and attractive posters showing any special offers. Your website, if well designed, will do this for you.
So what are we actually talking about? Your website should have calls to action, social engagement, contact forms, data capture facilities, blogs, news items, auto responder campaigns. You need engaging and interesting content for your clients and customers. You need to give them something of value.
In addition you want analysis showing how many visitors the site has had, what pages they visited, how long they stayed on the site and where the enquiry came from.
We can do all this for you.
Good design is crucial and may play into your hands. You may have a rival company selling similar products to yours but a much bigger proposition with many more staff and a huge advertising budget.
Online, however, you can compete effectively. No matter what their website looks like, if yours is smart, user friendly and regularly updated, you have as good a chance of attracting customers as your rival. In fact, if their website looks tired and dated (eg the last post was in 2014) then you may actually have an advantage over them, no matter how big they are!
Let’s talk. Call me on 01452 534860 today to discuss what you need.